2010 Speaker Bios
Keynote Speakers :
 
Josh Cohen
Senior Business Project Manager
Google News

Josh Cohen is the Senior Business Product Manager for Google News. He is responsible for global product strategy, marketing and publisher outreach for Google News, which is currently available in 30 languages and nearly 60 countries. Prior to joining Google, Josh was Vice President of Business Development for Reuters Media, the world's largest news agency. While there, he led business development for Reuters' Consumer Media team, including all activities with major strategic partners. He was responsible for agreements with AOL, Google, MSN, Yahoo! and numerous media companies around the world for content distribution, revenue generation and strategic investments. Before joining Reuters, Josh was Director of Business Development for SmartMoney.com where he led business development and licensing activities for the site, a joint venture between Dow Jones and Hearst. He holds degrees from the University of Michigan and Columbia Business School, where he graduated Beta Gamma Sigma.

 
John Paton
CEO
Journal Register Company

Mr. Paton is the Chief Executive Officer of the Journal Register Company - one of the largest news and information companies in the United States with more than 300 print and online products serving 14 million Americans each month.

He is the co-founder of impreMedia LLC which he and his partners built into the largest news and information company serving the U.S. Hispanic population. Mr. Paton, whose career started as a copyboy and rose through the editorial ranks, was named Editor & Publisher's Publisher of the Year in 2009 - in recognition of his efforts to transform a legacy news company into a modern multi-platform news company. He has been named as a "Media All-Star" for 2005 by AdWeek magazine's Marketing y Medios. In September of 2006, Mr. Paton was the first non-broadcast executive to be named the Hispanic Media Executive of the Year by HispanicAd.Com at the Association of Hispanic Advertising Agencies' annual conference. In May 2008, Mr. Paton was named a finalist in New York's Ernst & Young Entrepreneur of the Year program.

Since the mid-90's, Mr. Paton has been directly involved as a senior executive or board member in more than $2.5 billion in media transactions and financings. He has a well developed reputation as a turn-around specialist who builds effective management teams, drives award winning journalism and achieves superior financial results. A media executive for more than 30 years, Mr. Paton has been responsible for newspaper and online operations in the U.S., Canada, and Europe. Mr. Paton is a graduate of Ryerson University's journalism program and has successfully completed the Finance for Senior Executives program at the Harvard University Graduate School of Business Administration. In 2006 his alma mater Ryerson University honored him with their Alumni of Distinction Award.

Mr. Paton is a member of the board of directors of the Journal Register Company and is also a member of the board of directors of impreMedia LLC and a member of the board of advisors of the City University of New York Graduate School of Journalism.

Mr. Paton lives in New York City.

 
 
Moderators :
 
Alex Baxter
VP & GM of Digital Media
Parade

Alex Baxter is General Manager of PARADE Digital. Baxter leads Parade's interactive initiatives for consumers, newspaper partners and advertisers. Since coming aboard, web traffic has increased significantly, editorial enhanced with focused daily contributions, and the number of partner syndicates grown with attractive new content products.
Baxter has held a variety of positions in and managed resources for editorial, sales, marketing, business development, product development, operations, strategic alliances and advertising. Prior to joining PARADE, he was the Executive Director of Digital Media at Wenner Media (Rolling Stone, Us Weekly and Men's Journal), where he spearheaded Internet, mobile, video and other interactive initiatives. Baxter has also served as Vice President of Sales at Silicon Valley startup 4INFO, Director of Internet Sales & Marketing at Dow Jones & Co. / The Wall Street Journal, and as Managing Partner for Transition Assistance Online.
Baxter holds an MBA from Columbia Business School, a BS and BA from Southern Wesleyan University, and lives in New York City with his wife, Amanda, and daughter, Sophie.

 
Mark Fitzgerald
Editor
Editor & Publisher Magazine

Mark Fitzgerald is editor of Editor & Publisher. He covers all aspects of the newspaper business from journalism to finances to computer and print production for E&P's print edition and its online site and blog. He is a nine-time winner of the Neal Award, sometimes referred to as the Pulitzer Prize of business journalism.

A native of New Jersey, Mark Fitzgerald graduated from Kent State University. He began his newspaper career in 1977 at the Passaic Herald-News in northern New Jersey. He covered politics, the Abscam scandal, and growth and development issues.

He joined E&P in 1984. Mark Fitzgerald lives with his wife Lyn and sons Kieran and Desmond in the 41st Ward on the Northwest Side of Chicago.

 
Jonathan Harris
VP of Digital Media & Executive Editor
National Post

Jonathan Harris is VP of Digital Media and Executive Editor of National Post and is responsible for building and now operating the paper's core digital brands -- nationalpost.com and financialpost.com.

Harris spent several years working as a business writer and editor before accepting a role as the newspaper's executive editor and then, a couple of years later, was appointed as the leader of the Post's digital operations and strategy. Now, less than three years later, the Post is recognized as one of the country's fastest growing newspaper web sites and its brand reaches over two million Canadians a month.

Harris holds degrees from the University of Western Ontario and the University of Edinburgh where he earned his Master of Laws (LL.M.). Harris lives in Toronto with his wife and two children.

 
Martha Stone
Director
Shaping the Future of the Newspaper Project WAN-IFRA

Martha L Stone is a newspaper industry author, speaker and consultant. She is Director of the Shaping the Future of the Newspaper project for the World Association of Newspapers and News Publishers in Paris, France, and Darmstadt, Germany. SFN is a partnership with newspaper industry partners Atex, Norske Skog, Telenor and manroland, and produces seven strategic reports for publishers each year. In the capacity of SFN Director, she has led media conferences, study tours and projects around the world, and manages the SFN Consultancy, which has provided training and advisory services to some of the most prominent media companies in the world.
Stone is a pioneer in digital media, and has produced a variety of industry reports on Digital news, workflow, multimedia company organizational structure and mostly, digital revenue making, during her career.
Stone was the founding training director for Ifra's Newsplex in the USA and Germany. She was awarded a Knight International Press Fellowship, which took her to Eastern Europe in 2003 to consult for and train journalists at emerging online media companies.
She produced the MUDIA report, an in-depth report on the state of multimedia news operations in Europe, and presented the research to the European Parliament in the summer 2002. Stone is the former North America director for Innovation International Media Consulting,, and former editor of Media Convergence: Online Newspapers & Multimedia Newsrooms Newsletter. Stone was the co-director of the Online News Association's Digital Journalism Credibility Study in 2001. She was a Poynter Ethics Fellow for 2001. She has more than 20 years of writing, editing and design experience for newspapers, magazines and online publications. She is the director of new media for Society for News Design (SND), the international organisation for news designers and managers.
Stone is a world-renown speaker on newspaper and Internet strategies, organisation, advertising marketing, content and process. She has spoken at such conferences as WAN in Cape Town, Moscow, Sao Paolo, Rome, Bruges, Zurich, London, Paris; Online News Association in Berkeley, California; NewsWorld in Barcelona; NEXPO in Orlando; Society for News Design in Copenhagen, Reykjavik and Phoenix; NetMedia in London; Editor & Publisher's Interactive Publishing Conference in New Orleans and Dallas; E&P's Online Classifieds Symposium in Austin; European Journalism Centre in The Netherlands; NAA's Connections in Chicago; and to news executives in Beijing, Stockholm, Cape Town, Bogota, London, Copenhagen, Sacramento, Rio de Janeiro, Lisbon, Hanoi, Dublin, Budapest, and more..

 
Chris Tolles
CEO
Topix

Chris came to Topix from Spoke Software, a business social networking company, where he was a co-founder and VP of marketing. Before Spoke, Chris was a Director of Marketing at AOL/Netscape for AOL Music, Netscape Search and Directory Products. Chris was a co-founder and VP of Marketing at NewHoo, and led the sale of the company to Netscape. After the acquisition, NewHoo was relaunched as the Open Directory Project at Netscape and became the world's largest human edited directory of the web, and is still used by companies like Google, Alexa and AOL. Previous to NewHoo, Chris held a variety of sales, marketing and management positions at Sun Microsystems. Chris graduated from the University of California at San Diego with degrees in Computer Science and Economics, where he was awarded the Michael J. Addison award for his senior thesis about the online information industry.

 
Matt Van Horn
Business Development Manager
Digg

Matt leads content syndication and strategic partnerships. Previously, he co-founded Zimride one of the top online ride sharing websites. Previously, Matt worked at Apple managing higher education marketing for the University of Arizona. Matt graduated from the University of Arizona with a dual degree in entrepreneurship and marketing.

 
Floyd Weinraub
Senior Vice President, Business Development
Conmio

Floyd Weintraub has been working in the mobile communications and content industry for over five years. This work has been built on 30 years of experience in media, commerce and civic affairs that are rooted in his expertise and interest in local, national and international business, communications and technology as well as public policy.

His first involvement in mobile was as part of Nokia's Multimedia Division's global development and implementation team focusing on integrated mobile services and platforms designed to serve advertisements into publisher mobile websites. This was followed by advising companies that developed mobile strategies and delivered comprehensive mobile services to US and global media companies and brands. Today he is the Senior Vice President for Business Development of Conmio, whose software enables the facilitation of the mobile content management chain from initial content creation to the mobile device in the user's hand. Conmio is the premier mobile services partner to, among others, the New York Times and National Public Radio.

Among Floyd's noteworthy media experiences occurred in 1998, when he joined Metro International, the Swedish-owned global free newspaper publishing company, and became its first representative in North America. His primary responsibility was to facilitate Metro's entry into the marketplace, which was accomplished in 2000 with the launch of Metro Philadelphia and Metro Toronto. In 2003, he was part of the original team that launched amNewYork, the Tribune Company's free daily newspaper in New York City, which is now owned by Cablevision's Newsday.

Floyd has a BA in politics from Union College, Schenectady, New York and a PhD in political philosophy from the University of Nottingham, England.

 
David Wolk
President
Goodway Group

David Wolk is the president of Goodway Group, a digital media company originally founded in 1929 by his grandfather, Milton Wolk. Goodway Group provides digital media solutions for small and mid-sized agencies, and ad network display media on behalf of larger agencies and companies.

Wolk spends his time leading the company's growth through strategic alliances and product innovation. Under Wolk's guidance, Goodway has been built into one of the largest privately held digital media companies in the country. Over the past 30 years his company has always served up the most innovative and measurable programs providing clients with proven results.

Through Wolk's tenure, he has been involved with diverse business ventures including marketing for Columbia Motion Pictures, McDonalds, General Electric, HBO, Goodway, Comcast, Blimpies, and hundreds of others. Goodway is best known for serving the automotive industry clients such as GM, Ford, Chrysler, Lexus, Honda, Subaru, Porsche, VW and BMW. Wolk continues to focus on building relationships with Fortune 500 and smaller businesses which require individual market expertise and execution.

 
 
Speakers :
 
Tonya Carpenter
Director, New Media Development
Las Vegas Review Journal

Tonya Carpenter is director of new media development for the Las Vegas
Review-Journal, Nevada's largest newspaper. She has been working in
internet content management and design for 13 years, and has been
responsible for the creation of dozens of Web sites.

 
Diego Carvajal G.
Manager of New Media content & Operations
Casa Editorial El Tiemp

After hosting live Radio (RCN, BBC), editting Lifestyle Magazines (SoHo, Rolling Stone Ecuador, Revista DONJUAN), and assisting production for tv (CNN en Español), Diego Carvajal finally shifted to online content 8 years ago.
As content and Innovation Director at Indexcol (Colombia´s largest Digital Agency and one of South America´s top digital companies) between 2002-2008 Carvajal developed successful digital communication strategies for multinational enterprises such as Coca Cola Latin Center Division and Warner Bros theatrical Latam. In late 2008 Diego returned to journalism and has since led an important transformation in Colombia's Media Powerhouse Casa Editorial EL TIEMPO digital division.
One of Carvajal´s main challenges as Online content and Operation Manager for CEET has been convergence. Fully integrating his digital content generation teams for more than 10 portals with all of CEET´s news rooms has not been an easy task but it has been one of the most rewarding in terms of quality, opportunity and differentiation. ¿What does he have to show for it? An audience of over 9 million unduplicated Unique Monthly visitors to CEETS Information Portals Network in a 40 million people country where only 25 million people have access to the Internet.

 
Andrés Cavelier
President and Founder
FastrackMedie

Andrés Cavelier is president and founder of FastrackMedia, a Washington DC-based digital content strategy and Social Media markerting consulting firm aimed at the US Hispanic and Latin American markets.

 

Andrés writes a new media column for Portafolio newspaper (Colombia) and the International Journalists’ Network (Washington, DC).

 

Prior to becoming a consultant, Andrés was Nieman Fellow at Harvard University, Spanish Multimedia Manager at The Miami Herald, Managing Editor of El Nuevo Herald (Miami), Chief Content Editor for GDA.com, a consortium of Latin newspapers, Washington Correspondent for El Tiempo (Colombia) and RCN Television (Colombia).

 

You can follow him on Twitter at @acavelier and @fastrackmedia

 
Brandie Feuer
Director of Marketing & Innovation
Tropicana Resort & Casino

Brandie Feuer is Director of Marketing & Innovation for Tropicana Resort & Casino. Ms. Feuer is responsible for all marketing and public relations with a specific focus on interactive and emerging media.
Prior to Tropicana, she worked with top tier brands like Planet Hollywood, Starwood, Luxor Hotel & Casino, MGM MIRAGE, Cirque du Soleil, MuscleTech, the UFC and The Miami Herald. While in Vegas, Brandie launched several innovative programs, including the first hotel desktop application, Vegas' first viral game and a mobile marketing program that synched with a hotel's property management system. In addition, Brandie has garnered top awards, like Mashable's Top 40 Brands that Twitter and Las Vegas' Best Twitter Persona for her efforts in social media.
Originally from Florida, Ms. Feuer holds a Bachelor of Science in Marketing Communications and Psychology from the University of Miami. She is on the board of the National Interactive Marketing Association, the Las Vegas Interactive Marketing Association and is President of Zeta Tau Alpha's Nevada Alumnae Chapter.

 
Paul Fichtenbaum
Managing Editor
SI.com

Paul Fichtenbaum was named Managing Editor of SI.com, SPORTS ILLUSTRATED'S web site, in January 2004. He oversees the editorial direction and staff for the 24/7 news website that posts more than 200 original stories each week, in addition to up-to-the-minute scores, breaking news, video, statistics and analysis of domestic and international sports. He also oversees the editorial direction of FanNation.com, a community-based site, and DanPatrick.com, which live streams the host's radio show. Under his leadership, SI.com has won numerous industry awards, including: 2010 National Magazine Award for Digital (regular section); Min's 2009 General Excellence; 2009 Magazine Publishers of America Website of the Year; 2008 Magazine Publishers of America Website of the Year; 2007 Adweek's Five Sites to Watch; and in 2006 and 2005 the EPpy award, given by Editor & Publisher/Media Week, for best sports site with more than one million unique.

Previously, Fichtenbaum - who joined SI in 1989 - was a senior editor for the magazine and managed several beats over the years, including the NHL, Major League Baseball, NBA, college football, tennis and soccer. In both 2000 and 2001, The Hockey News listed him as one of the "Top 100 Influential Figures in Hockey."

A graduate of Brooklyn College, with a B.A. in journalism, he lives in Westchester, NY, with his wife and two children.

 
Kenneth Fuchs
Vice Pres., General Mgr.
Sports Illustrated Digital

In early 2007 Kenneth Fuchs re-joined the SI franchise as Vice President and General Manager of the Sports Illustrated Digital Group. In his current role Fuchs oversees the digital divisions for SI, including the websites SI.com, GOLF.com, FanNation.com, DanPatrick.com and SIKids.com and all associated mobile, social and other extensions. As one of the top 24/7 sports brands online, collectively Sports Illustrated Digital reaches over 20 million users every month. Fuchs is responsible for managing all day-to-day business operations, strategy, marketing, staffing and business development along with identifying additional growth opportunities, including via acquisitions, investments and venture opportunities.

Fuchs came back to SI from Fox Interactive Media where he was VP, Strategy and Development and part of the executive management team overseeing the FIM digital network, including MySpace.com, the IGN Network, Foxsports.com, Fox.com, AmericanIdol.com and Scout.com. Fuchs managed all sales strategic planning, MySpace's sales planning and account management and general business operations and sales marketplace positioning for the Revenue Group of FIM.

From 1999 until 2005, Fuchs worked as the Director, Business Development for SI Digital. He managed all business development, audience development and business operations for SI Digital including SI.com and SI Mobile. In 2004, as part of the digital team, Fuchs received Time Inc.'s President's Award.

Prior to joining SI in 1999, Fuchs worked at Winston & Strawn as a corporate and transactional attorney in Chicago. Fuchs managed transactions for a variety of companies in M&A, equity and debt offerings, credit facilities and securitizations.

Fuchs graduated from Northwestern University in '93 with B.A. degrees in Political Science and History. He earned his law degree from UCLA School of Law in '96.

Born in New York and raised in Chicago, Fuchs currently resides in Park Slope, Brooklyn with his wife and three children.

 
Michael Gutkowski
President
LMK, a Hearst Corporation

Michael Gutkowski is president of LMK, a Hearst Corporation-incubated venture focused on digital and social media products that curate, package and deliver the most authoritative content on thousands of news, sports, financial and lifestyle topics.

LMK's experts curate only the best authoritative sources, everything from professional news outlets and official sites to influential blogs, with two goals in mind: to create greater awareness for content brands and drive traffic to their sites; and to present consumers with the most compelling and credible information on topics they want to know more about. LMK currently has nearly 70 topic-specific iPhone apps.

Gutkowski has nearly 20 of years experience in multi-channel marketing, finance, strategy and business development, and advertising, including more than 12 years of experience in digital business management and e-commerce.

Prior to joining Hearst, Gutkowski was chief operating officer of NBC Universal's iVillage properties. In this role, he was responsible for defining and managing the company's business strategy and operations that reach over 30 million consumers each month.

Gutkowski was a founding member of Martha Stewart Living Omnimedia's launch team. He was instrumental in developing MSLO's strategic plans and the successful development of Martha Stewart Living magazine, Martha Stewart Weddings, Martha Stewart Living Television, and MSLO's e-commerce and digital businesses.

Gutkowski also served as a senior vice president within Time Inc.'s digital group, focusing on developing interactive brands. Earlier in his career, he was vice president of marketing and e-commerce for Newport News, a multi-channel fashion retailer.

Gutkowski earned both his bachelor's and master's from the University of Wisconsin. He is based in Hearst Tower in New York and lives in Manhattan with his wife, Tracy.

 
Art Howe
CEO
Verve Wireless

Art Howe, a former journalist and publisher is CEO and co-founder of Verve Wireless, the largest provider of services to local media.

Verve Wireless (www.vervewireless.com) provides local publishers, broadcasters and web sites, the ability to publish across all devices and applications. Verve currently works with 1,700 local media properties as well as the Associated Press in the North America, as well as Europe, Latin America and the Middle East. It's news applications for iPhone, Nokia, Blackberry and other platforms are consistently rated as the most innovative apps for news.

Previously, Howe was a publisher, and led a group that acquired Village Voice Media, LLC, the nation's leading publisher of alternative newspapers including the Village Voice and LA Weekly. In the 1990s, Howe was president and publisher of Montgomery Newspapers, which he built into the Philadelphia region's largest group of suburban newspapers, magazines and specialty publications. The Montgomery publications were recognized as the best suburban newspapers in the nation. In 1998, the Pennsylvania Newspaper Publisher's Association awarded Howe its inaugural Ben Franklin Award for publishing excellence.

Howe began his career as a writer for a number of mid-sized and large daily newspapers, including the Philadelphia Inquirer. His writing was recognized in a series of awards, including the Scripps Howard Public Service Award. In 1986, Howe was awarded the Pulitzer Prize for national reporting by Columbia University. Howe later directed the Inquirer's circulation marketing and strategic planning departments.

Howe graduated from the University of Pennsylvania and holds an MBA from Wharton School.

 
Tom Jennings
Producer
Frontline

Tom Jennings is a New York-based video journalist who has made documentaries for PBS, HBO, National Geographic, Discovery, the History Channel, NPR and nyimes.com. As a producer and writer he has received two national Emmy Awards, the Columbia-DuPont Silver Baton, the Edward R. Murrow Award and two Writer's Guild of America Awards.

 
Oliver Knowlton
President
MediaNews Group Interactive

Oliver Knowlton was named President of MNGi in March of 2008. He oversees all digital related operations for MediaNews Group and their 70+ properties. Prior to his appointment at MNGi, he worked at Time Inc. for 24+ years, most recently as the Vice president, GM of Sports Illustrated. During his seven years at SI, Knowlton also oversaw the Business office, technology and manufacturing, the internet site SI.com, and the magazine's licensing and syndication businesses.

Prior to joining Sports Illustrated, Knowlton was General Manager of Time Inc. New Media. Knowlton joined Time Inc. New Media in September 1994, as Director of Operations, where he oversaw technology team for Pathfinder, Time Inc.'s first foray onto the Internet

From 1991-1994 Knowlton was an Assistant Managing Editor (Operations) at TIME magazine. He oversaw TIME's move to a Mac-based editorial system (QPS). From 1985-1991 Knowlton worked at TIME magazine as Operations Director, with responsibility for the printing, binding, and distribution of TIME's U.S. editions.

 
Chris Mohney
Sr. Vice President for content
BlackBook Media Corp.

Chris Mohney is Senior Vice President for Content at BlackBook Media Corp. Previously, Mohney worked as managing editor at Gawker Media. Since coming to BlackBook in 2007, Mohney has overseen the transition of BlackBook's city guides from print products to online and mobile, growing coverage from 2,000 listings across 6 cities to 20,000+ listings across more than 60 worldwide destinations. BlackBook's content and technology have been implemented online and in mobile apps by partners such as Elle magazine, the New York Daily News, Bravo, the CW, Modern Luxury, Corcoran, and others, with many more partnerships developing.

 
Eric Moore
SVP, Media & Entertainment
Razorfish

Eric Moore / SVP, Media & Entertainment - Razorfish

Eric has over 15 years experience building large-scale digital solutions for a variety of industries. He leads the Razorfish Media & Entertainment practice at Razorfish, a team of industry experts across web development and media planning. Eric and his team work with a wide array of media brands - from newspapers to digital natives - to help them monetize content and develop new products in the face of changing consumer behaviors, as well as help advertisers drive sales with increasingly digital consumers.

Much of his recent work with clients has been devoted to extending the brand across platforms and converting the business potential promised by tablet devices and smartphones as they proliferate and dominate.


Eric has been with Razorfish for 13 years and holds a BFA in Architecture from the Rhode Island School of Design.

 
Ginger Neal
Sr. VP of Digital
ImpreMedia LLC

Ginger Neal is a media executive with over 20 years experience in startup, turn around fast growth and digital convergence. Neal is currently the Senior Vice President of Digital for ImpreMedia LLC where she heads-up the digital strategy, operations and is focused on the revenue development, digital convergence and developing shareholder value.
Just prior to ImpreMedia Neal was V.P. Multimedia & General Manager of Niche Pubs for The Press Enterprise. She was charged with the strategy, innovation, fast growth and multimedia transition for the digital businesses and niche publication including PE.Com and The Business Press (thebizpress.com). Neal also oversaw business development and launched many new initiatives and technologies including the Inlandsocal.com web portal, PE WOW - a print and online weekly publication targeted to off-road enthusiasts and Rancho Life, a community newspaper 100% reversed published.

Prior to that Neal spent 17 years at Freedom communications where focused on start up, turnaround and fast growth launching their first set of web business in the mid nineties including OCRegister.com, workavenue.com (OCJobfinder), and autoaccess.com (OCCarfinder)and oversaw database marketing. From there at Freedom she held various C level positions including Modestyle.com a fashion and ecommerce channel and MyOangCounty.com and was Managing Director of Enterprise Business for the Metropolitan division. Neal was also part of Freedoms investment council with $50M of venture funding and represented Freedom on various boards.

 
Bill Ostendorf
CEO
Creative Circle Media solutions

Bill Ostendorf has served as a consultant to more than 400 media companies on three continents and has led the redesign of more than 450 print newspapers, magazines, niche publications and media web sites. Bill has also led hundreds of industry seminars in 40 countries on topics ranging from user friendly web design to alternative story forms and from improving photo content to growing classified revenue.

Creative Circle's emphasis on strong design and content, tight attention to customer needs, training and trying things that haven't been done before has helped the firm's clients buck industry trends. Even recent print redesigns have resulted in circulation and readership gains and the firm's media web sites consistently outperform industry averages across a wide range of indexes.

"We often advise our clients to try things that are the exact opposite of what the entire newspaper industry is doing," says Ostendorf. "And more often than not, that's what works."

Creative Circle built and hosts the most successful newspaper hyperlocal site, triblocal.com, and has also built a platform for entrepreneurs who want to launch town-based sites that often compete with newspapers. The firm also advised some of the leading players in the hyperlocal area on how to improve their platforms, content and business models.

Founded in 1984, the Creative Circle also provides training for news and advertising staffs on design, content, workflow, readership, revenue growth, branding and new products.

Frustrated with the limited technology solutions his clients had to choose from, Bill founded a software arm in 2004, which provides essential web software and technology support to newspapers. Creative Circle has a flexible CMS platform that handles user contributions, social networking and reverse publishing as well as a classified, directory, high school, tourism and sports platforms. Through a partnership with ATS, they also offer integrated, web-based classified and editorial print production and pagination systems.

In his spare time, Bill also spent 20 years as a reporter and editor for several newspapers, including the Ogden (Utah) Standard-Examiner, Chicago Tribune, The Plain Dealer in Cleveland and The Providence Journal, where he spent 13 years as managing editor for visuals and new product development. He left the Journal in June, 2000, to devote all his energies to Creative Circle.

Bill has also been honored for his volunteer work for industry organizations and has held leadership positions in several national media associations.

 
Anna Robertson
Director of Multimedia and Social Media
Yahoo! News

Anna is an Emmy-award winning news producer who spent the last ten years at ABC News in New York, most recently as Senior Producer of the first hour of Good Morning America. At GMA, Anna managed and oversaw breaking news and political coverage, developed special series, taped pieces and live interviews, and worked in the control room. Anna also spearheaded many of the show's digital and social media initiatives, launching GMA's Twitter page and developing relationships with Twitter, You Tube, Google and more. Before working at GMA, Anna was Diane Sawyer's producer for over five years, which included traveling around the world covering major news stories like 9/11, the war in Iraq, the Tsunami and Hurricane Katrina, and producing celebrity and newsmaker interviews. Anna grew up outside of Washington, D.C. and recently relocated from NY to Santa Monica with her husband, Danny. You can follow her on Twitter, @annarobertson.

 
Derek Robinson
Director of Corporate Strategy & Business Development
Cox Media Group in Atlanta

Derek Robinson is the Director of Corporate Strategy & Business Development at Cox Media Group in Atlanta. In his role, Derek is responsible for finding, evaluating and implementing new revenue-generating opportunities across the television, radio, newspaper divisions. His current areas of focus include Mobile TV, electronic newspapers and digital innovations.

Prior to joining Cox, Derek spent four years in strategic consulting with Bain & Company, working primarily in the media and hospitality industries. Earlier in his career, he advised clients as part of Arthur Andersen's Business Consulting practice, and was also a member of Coca-Cola's business innovation team. Derek holds a BS in Economics and an MBA from the Wharton School at the University of Pennsylvania.

 
Ernest J. Schreiber
Editor, Content Development
LancasterOnline.com

Ernie Schreiber has worked as editor of the Lancaster New Era since October 2000 and editor of LancasterOnline since June 2009. He previously was a general assignment writer, investigative reporter and staff editor for the New Era.

Schreiber, 62, served as president of the Pennsylvania Society of Newspaper Editors, helping to coordinate its successful campaign to enact a new Open Records law. He is a director of the Pennsylvania Freedom of Information Coalition and an executive committee director of the Pennsylvania Center for Investigative Reporting.

Schreiber holds a bachelor's degree in English from Millersville University and a master's degree in English from the University of Pennsylvania. He is married to Jo-Ann Greene, book editor for the Sunday News, a sister paper. They have one son, William.

 
Gary Seidman
President
SwitchYard Media

Gary founded SwitchYard Media, Inc., the Seattle-based multimedia journalism company, in 2007 after a 25 year career as a writer, producer, on-air correspondent and media executive.

Gary was a founding editor of MSNBC.com in 1996. He served as the site's deputy editor overseeing all original journalism, and as its political director, coordinating online and television coverage with NBC News.

Prior to joining MSNBC, Gary was a producer at CNN; an on-air correspondent and bureau chief for Reuters Television; and a correspondent covering Latin American and developing world politics and economics for Reuters.
One bit of employment trivia: In the mid-80s, Gary worked alongside Barack Obama in New York at Business International. The future president taught Gary how to use a Telex machine!

A recipient of numerous awards, Gary has reported from around the globe. His stories have appeared in The New York Times, The Economist , The Financial Times and The Washington Post, among others, and he has written and produced for CBS, CBC and NBC.

 
Jonathon Shar
General Manager, Digital Newsstand & Emerging Content
Barnes & Noble, BN.com

Jonathan Shar is General Manager, Digital Newsstand and Emerging Content for Barnes and Noble. In this role Shar is responsible for creating and leading the digital newsstand and emerging content business, a large strategic focus for the company. Barnes and Noble is the largest retailer of specialty magazines and newspapers in the U.S. and Shar will work with newspaper, magazine, periodical, blogs and other content publishers to extend this leadership position and sell and market their digital editorial products to millions of Barnes and Noble customers.

 
Cyndi Stivers
Managing Editor
EW.com

Cyndi Stivers joined EW.com in July 2008 as managing editor. In her role, Stivers oversees all editorial content for Entertainment Weekly's web site.

Prior to joining EW.com, Stivers served as EVP of Martha Stewart Living Omnimedia, where she supervised the launch of Martha's 24-hour Sirius satellite radio channel. Before that, she was founding president and editorial director of Time Out New York, which received four National Magazine Award nominations during her tenure. She was in charge of all North American operations, which included Websites for New York and Chicago, and the print/online hybrid, Time Out New York Kids. Her online experience extends back to the early ‘90s, when she launched Premiere on CompuServe.

Stivers has a wealth of editorial experience from working at publications such as Condé Nast Traveler, Self, US, Vanity Fair, LIFE, the New York Post and several others. Her passion for the arts has led her to serve on several boards, including the Independent Filmmaker Project (IFP), the Visual Arts Foundation (affiliated with the School of Visual Arts), and the Advisory Board for the Art Center College of Design's biennial design conference. Professionally, she is an advisor to the NYU School of Continuing and Professional Studies and Consumer Reports Web Watch; she is a past president of ASME and board member of the Magazine Publishers of America (MPA). Stivers has been honored with awards such as the Council of Independent Colleges and Universities' New York State Alumni Hall of Fame, Police Athletic League Woman of the Year and the Bailey House Key Award.

Stivers graduated from Barnard College, cum laude, with a bachelor's degree in English; she is now a trustee of the college. She resides in Manhattan with her husband.

 
A.C. Thompson
Staff Reporter
ProPublica

A.C. Thompson is a staff reporter at ProPublica. Before joining ProPublica, Thompson spent nine years at alternative weeklies in Northern California, toiling as a staff reporter at SF Weekly and the San Francisco Bay Guardian. His stories have helped to exonerate two men wrongly convicted of murder, exposed slum conditions in public housing, and has sparked multiple ongoing federal investigations.

He was a co-founder of the Chauncey Bailey Project, a collaborative effort by web, radio, TV, and print reporters to examine the 2007 murder of Oakland news editor Chauncey Bailey.

Before becoming a journalist, Thompson worked in locked juvenile detention facilities, an experience that prompted him to focus his reporting on the criminal justice system, poverty, and human rights.
He lives in New Jersey with his wife and motorcycles.

 
Josh Williams
Lecturer
UC Berkeley Graduate School of Journalism

Josh Williams is lecturer at the UC Berkeley Graduate School of Journalism, where he teaches skills courses in new media and helps run the school's three student-produced, hyper-local Web sites. Before Berkeley, he was the new media projects editor for the Las Vegas Sun. Williams managed the launch of the Sun's new website in 2008, which won awards from the Online News Association for general excellence and from Editor & Publisher for best overall newspaper affiliated site. Prior to that, Williams was a multimedia exhibit developer at the Smithsonian Institution for three years and a Web developer at several Washington, D.C. companies. He has a master's degree in interactive journalism from American University and a bachelor's degree in multimedia journalism from the University of North Carolina - Chapel Hill.

 
 
SNA Revenue Bootcamp Speakers :
 
Colby Atwood
President
Borrell Associates

Colby Atwood has been helping traditional media companies adopt new media technologies since the early 1980s. He was Vice President of Sales for an ASCII videotex system vendor in 1983, introducing the technology to banks. He then spent nine years with Brite Voice Systems, selling audiotex systems and voice information services to television stations, directory companies and newspapers. Colby founded two companies that provided interactive audiotex services through local media partners, and then became Director of Business Development for Pantheon Inc., which developed online content automation systems for media companies. He helped negotiate Pantheon's acquisition by Zip2, which used an ASP model to provide Internet yellow pages and local information portal services to media company Web sites. As Director of Channel and Strategic Marketing there, Colby was involved in a variety of sales, marketing, product development and account management projects.

Colby received a Bachelors degree in Communications from Stanford University, and a Masters in Business Administration from UCLA. He is based on Vashon Island, near Seattle.

 
Mike Blinder
President
Blinder Group, Inc.


Mike Blinder started fresh out of college as a disc jockey, growing as an industry respected Program Director for various radio stations across the US. At this time Mike made quite a name for himself "in front of the microphone" being seen regularly on Public Television, as well as a host for a syndicated weekly radio interview program.
Mike later when "behind the cameras and microphones" to enter the advertising sales "side of the business," rising rapidly to senior manager positions at TV and radio stations across the US.

It was in the early 90s that he began to work for media companies managing online sales initiatives. It was his great success in creating multimedia sales strategies that created a demand for Mike's services to consult others world wide on their offerings. Newspaper groups, radio and TV stations, even SAP software and CitiBank, have hired Mike in the past to assist them in planning effective sales strategies of their multimedia offerings.
Today over 250 media companies world-wide are clients of Mike's company: The Blinder Group, a Florida based firm that assists in maximizing sales for their clients, through effective sales training/revenue generation programs. Hearst, Media General, CanWest, Quebecor, Media News Group, Scripps, The New York Times, Regional News Group, Hindu Times, Northcliffe Newspapers and Axel Springer are just a few of the companies that avail themselves of Mike and his team of "Street Fighting" multimedia specialists, who are experts at training traditional sales people on how to embrace new concepts in selling media.

One of Mike's mottos is "train in the car as well as the classroom," which means that Mike's company has made thousands of sales calls on small, medium and large advertisers in a "4-legged" sales call setting with traditional ad reps, closing millions of dollars of new business for client media companies, all over the world!

Mike also owns and manages OperaWeb.com, the leading interactive marketing firm for the classical music industry. World-renowned performers like soprano Anna Netrebko, baritone Dmitri Hvorostovsky, soprano Deborah Voigt, and Leonard Slatkin, musical director and principal conductor of America's National Symphony Orchestra, are current clients of OperaWeb.com. They rely each day on Mike's vision and guidance to make sure they are marketed properly in cyberspace.

Mike currently resides in Tampa Bay, Florida, with his wife Robin and their daughter Haven. He is an avid boater with a home overlooking the Gulf of Mexico.

 
Mike Brooks
Founder
Mr. Inside Sales

Mike Brooks, Mr. Inside Sales, works with business owners and inside sales reps nationwide teaching them the skills, strategies and techniques of Top 20% performance.

It started for Mike in 1987 after a failed attempt to own and operate a nightclub. He had just blown every dime he had, maxed out every credit card and worked for seven months only to finally realize that the club wasn't going to make it. He had hit rock bottom. He crawled back to his job selling investment securities over the phone and started cold calling. After a month of rejection with no deals, He was ready to quit that too.

Tired of failure, Mike realized that if other sales reps could succeed, so could he. It started by making a commitment to be the best, and he began by learning and using the techniques of top sales performers. In nine months he was the top producer out of 5 branch offices and has been teaching Top 20% sales performance ever since.  He was then made sales manager and trainer, and he’s been teaching other closers how to have the same success selling over the phone ever since. 

 
Tim Burke
President
Burke Advertising Marketing & Consulting, LLC

Tim Burke started his media career in the early 80's and along the way has had the opportunity to work along with and learn from some of the best minds in the media and marketing fields. The opportunity to work with these great people has helped him to develop a very solid foundation for what works in advertising. He has an industry insight that will help him to maximize the media opportunity for his clients and their clients.

Tim has had high-level experience in broadcast television, radio, event/sponsorship marketing and cable television. He was the Director of Sales for Comcast Spotlight in the NY DMA for almost five years post 9-11 and led the entire Comcast organization in local growth . In a tremendously competitive retail environment it is important that every dollar spent in advertising and marketing yield a return on that investment. It is the experience of over 20 years of media management and the education that comes from working hands on with thousands of businesses that allow Tim to maximize a client's advertising expenditure and position them for increased sales and market share.

Tim's consulting business, BAM! Burke Advertising Marketing and Consulting, works with media properties in a real world, hands on manner. He does need, feature & benefit sales training and then takes those lessons to the street making sales calls with AE's and managers to drive very tangible new business and incremental revenue.

 
Rob Curley
Editor
Greenspun Interactive/Las Vegas Sun

Rob Curley is the Editor of the new-media division of the Las Vegas Sun and Greenspun Media Group. He joined Greenspun in June of 2008. He began his career in 1996 as an Education Reporter and Online Editor at a small daily newspaper in Kansas.

Prior to heading to Las Vegas, Curley was Vice President of Product Development at Washingtonpost.Newsweek Interactive for two years. Before joining WPNI, Curley was Director of New Media and Convergence for the Naples Daily News and its sister publications along Florida's Gulf Coast.

From 2002 to 2004, Curley held management positions in the interactive operations and editorial departments for the Lawrence (Kansas) Journal-World. During that time, Curley gained national attention when he became one of the first online editors in the nation chosen to lead a news organization's entire print and broadcast news operations. In 2004, Editor & Publisher magazine named the Lawrence Journal-World as one the 10 newspapers in the United States that "do it right." Focusing on the newspaper's innovative approaches to hyper-local media convergence, the cover story noted that "the paper's Web innovations are far too numerous to list here."

From 2000 to 2002, Curley was New Media Director for the Topeka (Kansas) Capital-Journal. His contributions in that capacity were recognized in 2001 when the Newspaper Association of America named Curley the industry's New Media Pioneer of the Year, making him the youngest person to win the award.

Curley's journalism career began in 1996 when he was a Political Reporter for the Topeka newspaper and Education Reporter and Online Editor for the Ottawa (Kansas) Herald.

Curley's ground-breaking work has been documented in everything from college journalism textbooks to industry and mainstream magazines and white papers to even a 20-minute segment on National Public Radio's Morning Edition. In a 2005 Sunday business story, the New York Times referred to Curley's work in Lawrence as "the newspaper of the future."

In December 2006, he was named by the National Newspaper of Association's PRESSTIME magazine as one of the top "20 Under 40," a feature designed to recognize those who have proven themselves as "change agents within their companies and the industry, providing much needed leadership and vision."

In 2007, Curley was named to Washingtonian Magazine's annual list of the Washington D.C. metro area's "40 under 40." In the March issue of Creativity Magazine, he was named to the magazine's annual list of the 50 most creative people in the world.

Curley earned a Bachelor's of Integrated Studies degree from Emporia (Kansas) State University in 2001.

 
David Fowler
Author
Ads That Jump & Ultimat Money Making Newspaper Ads

David Fowler is largely considered one of the nation's top experts on newspaper and online advertising, strategy, copy and design. He has spent over 20 years "testing" ad strategies to learn what "response triggers" make ads effective.

In the 1990's his Westport, Connecticut ad agency, New Vision for Retail, placed more regional retail advertising in The New York Times per week than all agencies in the NY, NJ, and CT region combined. While with the agency he won numerous ad awards and judged some of the nations top ad award shows...but he will be the first to tell you winning awards has little to do with the strategies that win customers and make advertisers more money.

Today he is CEO of Ads Up, a marketing and advertising firm that provides print ad strategies and specialized ad training to newspapers and their advertisers. His second company Ads-Up Fast Ads, creates banner ads, landing pages and email ad campaigns for newspapers and their advertisers.

David is also the best-selling author of "Newspaper Ads That Make Sales Jump!, published in 1998, in three languages and still considered "The Bible" for how to creating effective ad layouts at most newspapers around the world.

His newest book, "Ultimate Money-Making Newspaper Ads", (www.davidfowlerads.com), has received rave reviews from best-selling authors Jay Conrad Levinson, John Spoelstra, Bob Bly, and Troy White to name a few. His third book, "Ultimate Money-Making Online Ads" is due out late summer, 2010.

 
Nancy Lane
President
Suburban Newspapers of America & zip2save.com

Nancy Lane serves as president of Suburban Newspapers of America, LocalPoint Media and one of the nation's hottest and fastest growing Web sites - zip2save.com. During her nine years with SNA, the trade association has enjoyed double-digit growth nearly every year in terms of membership and advertising revenue.

In October 2009, Lane spearheaded the launch of zip2save.com through LocalPoint Media, a national advertising network that is owned by SNA and 19 newspaper companies. zip2save.com is a national site that features deals, coupons, advertising circulars, travel specials and more. Prior to SNA, Lane was a publisher and senior level executive with daily and weekly newspapers owned by Journal Register Company and predecessor Goodson Newspapers in Pennsylvania, Connecticut and Missouri. She holds a Bachelor of Arts degree from Villanova University. She has spent the last 22 years working in the community newspaper industry.

 
Dick Larkin
Executive Vice President
American Marketing & Publishing

Dick Larkin is the Yellow Pages Commando. For over 15 years, he's been writing, speaking, and educating local businesses about the benefits (and pitfalls) of directory and local online advertising. His outspoken and irreverent observations confront the best and worst practices of local advertising.

He's directed the Yellow Pages and online advertising for over 250,000 local businesses, and has managed over 1,800 local media sales representatives.

Dick is the Executive Vice President of American Marketing & Publishing, the fastest growing local publisher in the United States with 350 community directory publications under the HomePages Directories brand. He manages the online and mobile directory, CloseBy.com.

Prior to joining AMP, he was Cofounder and President of Weblistic, an online advertising agency that was acquired by Spot Runner. Prior to Weblistic, Dick was VP of Internet at TransWestern Publishing and Publisher of WorldPages.com, companies acquired by Yellowbook for over $1.5 billion.

He was the VP of Sales and Marketing for GTE Interactive Media, the consumer software arm of the $21 billion telecommunications company.

Dick publishes the Yellow Pages Commando News and the Small Business Commando News, electronic publications focused on the needs of small businesses. He is the author of countless magazine articles, and the book Ringing Up Profits - How to Create Yellow Pages Ads that Make the Phone Ring.

He has a business degree from the University of Notre Dame, but claims no responsibility for their football team.

 
Kevin McCrudden
Founder & National Speaker
National Motivation & Inspiration Day


Kevin McCrudden is the founder of National Motivation & Inspiration DayTM and is the only "motivational speaker" in America to have a day of recognition passed by the US Congress, which was passed on 12/18/01 (H.Res. 308) after the tragic events of 9/11/2001. He is also the creator of The American Motivation Awards® and author of an upcoming book series, A Users Manual for Young Adults: 7 Secrets to a Successful Start in Life where he has created one of the most significant changes to Maslow's Hierarchy of Needs since their inception by Abraham Maslow in 1943.

He is a national speaker on Motivation, Inspiration, Management and Leadership, as well as being an expert in media convergence and media sales. He is a "serial entrepreneur" and has experience as a professional athlete, candidate for political office, mediator and has facilitated over 3,000 hours of programs for thousands of participants across America. Kevin has been featured as a speaker at numerous conferences and has appeared on national TV and Radio programs.

Kevin has a broad-based background in management, leadership, sales, marketing, media convergence and motivational programs for management, sales and professional sports teams. He has worked with representatives from over 125 newspapers and several of the Top 10 media organizations in America. He has also held positions as a Director of Internet Sales Training at ProMax Training, Director of Training & Development for Newsday (Tribune), and Director of Training & Development for the St. Petersburg (FL) Times.

Kevin is a graduate of The State University of New York @ Brockport with a Bachelor of Science in Political Science with a Journalism/Communication minor. Kevin is married to Alicia and lives in Smithtown, NY with children Kevin Thomas, 21; Harrison 13 and Mary Kate 12.